The brand identity is a composition of cheeky icons, a bright colour palette and a combination of a bold sans serif font with a elegant script font to contrast it. This reflects the fun yet professional approach of services that Bos Up marketing offers.

Tessa is a professional dog walker and sitter based in Vancouver, Canada. Her passion for animals started when she was a kid living in Ontario along with the dream of, one day, having a dog daycare and animal rescue in BC and opening a line of raw food for dogs as this connects her passion and her professional carreer as a chef.