Curious Snoots
Curious Snoots is a funky dog walking service company that offers a combination of scent walks, parkour walks and a sprinkle of R+ training where the dog chooses the adventure.
With the dream of becoming the number one choice for dog walking services in New Westminster, Laura (Founder) knew that in order to do this, she needed to start strong! Her vision was clear. A bold and funky branding that would not only represent the fun of the services but also her personality. The challenge was to fully showcase the curious personality of dogs with the dog nose as the main guide to their curiosity. All of this had to be incorporated into the logo while making it easy to read to avoid the confusion of the word Snoots.
We worked closely with her to understand her business, pain points and competitors and came up with a killer creative direction with bright colours, bold fonts and funky illustrations. The logo design represents playfulness, curiosity and adventure, just as her walks. We incorporated the snoot illustration into the ‘O’ for a clear brand understanding. The main goal was to provide a clear creative direction and strategy that would give her all the assets to then continue showcasing her brand by herself.
